About Retailing Insights
Retailing Insights, a cornerstone of the Enterprise Intelligence Suite, effectively measures and analyzes key booking path and booking trend data and provides you actionable insights to improve conversion.
Retailing Insights provides you with detailed digital marketing reporting, including:
- Analyze online shoppers' purchase intent and send data directly to Google AdWords for targeted remarketing campaigns.
- Pinpoint trends, success and areas of opportunity
- Understand how you're performing compared to your competition with benchmarking capabilities
- Monitor and measure promotional initiatives to maximize marketing spend
Retailing Insights simplifies digital marketing reporting for hoteliers so you can more easily understand the true conversion of your digital marketing initiatives. With over 13 available reports and data filters focused on hotel centric KPIs including total reservations, room nights, revenue and average daily rate (ADR), you can analyze your performance on a monthly, daily or custom timeframe. These detailed reports and analyses show how effective your website is at driving qualified traffic to your booking engine and how effective your booking engine is at converting a look to a book. Retailing Insights provides you with actionable business intelligence so you can make data backed decisions based on past performance and future predictions. In addition, we have made the set-up process seamless with a turnkey integration to your booking engine templates so you can begin collecting and analyzing data immediately.
For more information, please reach out to your Account Manager or contact firstname.lastname@example.org